About

My journey

I'm Edna, a forward-thinking leader with global experience, passionate about helping individuals move through change with clarity, confidence, and intention.

Originally from Mexico, I have lived and worked across 7 countries, leading transformation strategies in financial services, research, and technology. For over 15 years I have partnered with C-suite leaders, built high-performing teams, and guided organizations through complex changes at companies like Oracle, Miro, TIBCO, Cisco, and HSBC.

That journey is what brought me here. Because behind every organizational transformation, there are people navigating their own. And having walked alongside so many of them is what keeps me committed to showing up for others.

Beyond the boardroom, you'll find me in a pilates class, exploring a new city, or enjoying a good meal. People, food and new places is what keeps me grounded.

a boat floating in the middle of a large body of water

My edge

I believe change is not something to survive. It is something to embrace and even enjoy. And I know from experience that every individual already has what it takes. What you need is the space to see it clearly, and someone to help you move.

I bring to this work the perspective of someone who has lived and led change firsthand, across industries, cultures, and high-stakes environments. That experience informs every conversation we have. I think of our work together as a guided practical lab, a space to experiment, test assumptions, and discover what actually moves you forward.

I am not here to tell you what to do. I am here to help you see what you already know, and act on it.

Ready to start?

Let's bring your power in motion!

info@ednadiazq.com